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Why Random House was worth more with Bertelsmann
Title: Why Random House was worth more with Bertelsmann
Category: Society & Culture / Education
Details: Words: 823 | Pages: 3.5 (approximately 235 words/page)
Why Random House was worth more with Bertelsmann
Introduction
Random house was started up in 1925 by Bennett Cerf and David Klopfer with only ,000 in working capital. What started off as a small publishing business grew into a company worth over 0 million through mergers and acquisitions . After Random House was purchased by Bertelsmann, it became the largest book publishing company in the world. This paper examines why Random House is worth more as a subsidiary of Bertelsmann than as an independent company. In our …showed first 75 words of 823 total…
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…showed last 75 words of 823 total…Looking at the top 5 publishing companies, all of them are under the shelter of a big media conglomerates . Random House benefited in numerous ways from the Bertelsmann acquisition. It was able to gain competitive advantages in terms of operational resources that it would not have achieved as a stand alone company. Hence, it went from being a company that could not turn in a profit before the acquisition, to a company with a 10% Ebitda in 2001 .
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